01.24.13

My Snapple Commercial

Okay, so this semester I am taking a basic film writing course and my very first assignment was to write a 30 second commercial. I thought this was incredibly fun. So I wanted to share it with you. Enjoy.

EXT. WHARFSIDE WAREHOUSE- NIGHT

WIDE SHOT

A foggy night. Three armed guards walk the perimeter of the warehouse.

FADE IN

INT. WAREHOUSE LOADING DOCK- NIGHT

WOMAN sitting in a metal chair, arms tied behind back of chair, centered around five armed guards. LEAD GUARD paces in front of chair, holding gun in one hand.

LEAD GUARD

(angry Russian accent)

Tell me what I want to know.

What is the secret ingredient?

What makes the new Peach

Cranberry Snapple so good?

WOMAN

(defiant and sarcastic)

Isn’t it obvious?

LEAD GUARD

(shouting)

I am not here to answer riddles!?

Tell me the secrets of this beverage!

WOMAN

(laughing)

Come closer and I’ll tell you.

Lead guard leans in toward the woman. Woman snaps back and head butts him, intentionally falls backward in metal chair, slips out of the rope binding her wrists.

CLOSE- LEAD GUARD’S FACE

LEAD GUARD

(holding his nose, shouting)

Don’t let her go!

Get the bottle!

(points to table in corner)

CU- PORTION OF TABLE- SNAPPLE BOTTLE

Hand enters shot and grabs bottle

WIDER SHOT

WOMAN

(smiles proudly)

You mean this bottle?

She holds up Snapple bottle. Everyone in the warehouse pauses and just stares at her. Scuffle ensues, all five guards dive at her.

FADE IN

EXT. DOCKS BEYOND WAREHOUSE- NIGHT

Woman running, warehouse looming behind her, DISTANT SHOUTING AND GUNFIRE.
She jumps down off dock toward the water, landing on a jet ski.

CLOSE- WOMAN’S FACE- DRINKING FROM SNAPPLE

WOMAN

(after taking sip from Snapple

bottle, looks at camera, smiling)

You can’t blame them for trying.

After all, Snapple is made

from the best stuff on earth.

CUT TO SNAPPLE LOGO

Resolution #024: Make work (hard labor, mental conundrums, and homework)as fun as possible. If you are stressing over math finals or building a house, no matter what it is you are doing, make it enjoyable.Nothing should be boring or stressful unless you so should choose to have it that way. And, human nature may have it, no one likes boring or stressful. So, fun up!